Who We Are
Sunrise Banks is no ordinary bank; we strive to be a place where money and values meet for our customers and communities. Our mission is to be the most innovative bank empowering financial wellness. We do this by prioritizing social responsibility, community impact and environmental sustainability alongside our essential financial products and services. With locations in Minneapolis/St. Paul, Minnesota and Sioux Falls, South Dakota, Sunrise Banks seeks to build meaningful relationships, empower financial wellness and drive positive change.
2024 By the Numbers
- 1
- We opened one new branch, our first outside of Minnesota, expanding our reach and impact.
- $5.5M
- Between July and December of 2024, our customers designated $5.5 million in deposits to Net Zero projects.
- 7
- We launched our new podcast, Social Currency, and featured 7 changemakers in finance, technology and social impact discussing how they are dismantling barriers and reshaping their industries for a more inclusive, equitable and sustainable future.
- $50M
- We received a $50 million allocation for the New Markets Tax Credit program, which drives capital to communities with untapped economic potential to stimulate economic growth and revitalization for those communities.
- 200
- We were named to the Minnesota Star Tribune Top 200 Workplaces. We're so grateful to our employees for their contributions to a company culture where our mission and values can live and breathe, helping to create a brighter future for all.
Sunrise Banks is where values and money meet. Through our commitments and our financially inclusive products, we aim to better the lives of our communities in Minnesota and beyond.
Sunrise Banks is a Community Development Financial Institution (CDFI), which means at least 60% of our loans must be made in low-to-moderate income communities. By serving these traditionally underserved communities, we can live up to our mission to empower financial wellness. While membership is now held by approximately 200 banks in the U.S., Sunrise Banks was the first CDFI bank in Minnesota and South Dakota.
In 2024, 63% of our loans were in these low-to-moderate income communities.
The NMTC program drives capital to communities with untapped economic potential to stimulate economic growth and revitalization for those communities. It helps attract investment capital and provides small businesses, nonprofits and developers access to better financing rates and terms than typically available in traditional lending programs. Since 2009, we have funded 84 projects, helping to create over 7400 jobs in low-to-moderate income communities in Minnesota.
In 2024 alone, we deployed $33.5 million in New Markets Tax Credit allocation through 9 projects, 5 of which included investments in environmental remediation or energy efficient features/upgrades. Through these projects, we anticipate helping to create or retain 738 jobs in these communities.
In 2024, Sunrise Banks launched our Net Zero Deposits program. Net Zero Deposits turn a basic bank account into a meaningful way to mitigate the impacts of climate change and drive the transition to a net zero economy. Our customers can choose to designate their deposits to net zero lending projects that reduce or avoid carbon emissions.
Between July and December of 2024, our customers designated $5.5 million in deposits to Net Zero projects.
Through our new Net Zero Deposits program, our customers can choose to designate their deposits to net zero lending projects. Our specialty Net Zero Financing loan program helps attract projects that reduce or avoid carbon emissions. As of December 2024, we have deployed $21.8 million to Net Zero loan projects.
Community Impact Deposits turn a Sunrise Banks account into a meaningful way to drive local community development. Like Net Zero Deposits, customers can choose to designate their deposits to projects like affordable housing, community services, and small businesses.
Designating funds to Community Impact Deposits allows our customers to foster a positive impact by turning each transaction into a ripple of positive change – helping them confidently manage your money and build a brighter future for all.
As of 2024, over $294 million in deposits has been designated by our customers to Community Impact Deposits.
Our loans, deposits, and fintech partnerships work together to create sustainable growth. In 2024, deposits associated with the fintech and national products division made up 62.15% of our entire deposit portfolio.
In 2024 we were also excited to acquire a financial wellness fintech, TrueConnect loans. A long-time partner, TrueConnect provides an alternative to predatory payday lending. The program allows employees to access short-term small loans through their employer, without a credit check.
Through our fintech and payment partnerships, we have over 28 million prepaid and gift cards in circulation. 65% of those, over 18 million, were issued in 2024.
Social Currency
Social Currency, powered by Sunrise Banks, is a podcast launched in 2024 that introduces you to some of the most innovative changemakers in finance, technology and social impact, and how they are dismantling barriers and reshaping their industries for a more inclusive, equitable and sustainable future.
Here we speak to those at the forefront of positive change through social entrepreneurship to unveil the stories behind the revolution that is propelling us toward a world where everyone has equitable access to opportunities.
Awards and Recognition
Star Tribune Top 200 Workplaces – 2024
Real Leaders Top Impact Companies – 2024 (David Reiling)
Big Path Capital MO 100 – Top Impact CEOs (David Reiling)
Finalist – Midway Chamber of Commerce: Large Company of the Year
Finalist – 2024 Finovate Awards: Best Fintech Partnership (with MoCaFi)
BankBeat – Top Women in Banking 2024 (Laura Wildenborg)
Finance and Commerce – Women in Finance 2024 (Laura Wildenborg)